How Reading Builds Focus Better Than Any Activity

If you want to improve your child's physical endurance, you might have them run laps. If you want to build their physical strength, you might have them climb the monkey bars. But what is the equivalent workout for a child’s attention span?

In a world filled with flashy apps, quick-cut videos, and constant notifications, parents are constantly searching for the magic bullet to help their kids slow down and concentrate. We buy expensive brain-training games and specialized puzzles. Yet, the absolute best tool for building sustained, unbreakable focus has been sitting on our shelves for centuries: a good book.

Reading isn't just a quiet activity to pass the time before bed. It is, neurologically speaking, the most intense, full-body workout your child’s attention span can get. Here is the science behind why reading builds focus better than anything else, and how you can harness its power for your kids.